The Pittsburgh Juice Company
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The Pittsburgh Juice Company’s flagship store and commissary are located in the bustling neighborhood of Lawrenceville. In recent months, PJC has built new partnerships with local cafes and stores, expanding the reach and distribution of its many juice products. Additionally, PJC is now the cold-pressed juice provider for the Pittsburgh Penguins!
As PJC continues to build new partnerships and with a second location slated to open in 2018, the company finds itself in need of a delivery truck to reliably serve their existing partners and continue to forge new relationships. In addition to allowing them to reach new audiences in different neighborhoods, the delivery truck will also enable PJC to:
Increase its reach by expanding to additional locations
Be present at more local festivals and events
Provide a consistent local delivery service
Advertise across the city with a truck that showcases the product
In 2018 The Pittsburgh Juice Company plans to use the refrigerated vehicle to deliver to three remote retailers, participate in two additional farmers markets, deliver to the Pittsburgh Penguins, and service a new storefront. PJC believes, this alone could generate over $150k in additional sales.