Raise debt-free capital.
The Urban Redevelopment Authority of Pittsburgh (URA) and Honeycomb Credit are partnering to create the Pittsburgh Loyalty Bonds program, a new way for local businesses to smooth out cash flow and engage your customers.
Loyalty Bonds allow you to sell gift cards at a discount right now and gives your customer more reasons to return to your business for years to come. Through a generous $30,000 grant from the URA, up to 100 Pittsburgh businesses who are accepted into this program will get $0 setup fees and $300 from the URA when you reach your goal.
Honeycomb Loyalty Bonds build
lasting community support.
Stronger customer loyalty
Connect with your fans + thousands of local investors in the Honeycomb network.
Crowdfund alongside fellow local business that are loved in Pittsburgh.
Quick and easy setup
Get your loyalty bond campaign up and running in as little as 24 hours.
Expert marketing support
Gain access to marketing advice from Honeycomb's team of small business experts.
At least 1 year of operating history
Strong social media and/or email following
Physical or online shop that accepts gift cards
No credit check or financial review
Loyalty Bond Campaign
Campaign raise: $1,000 minimum
Bond multiple: 1.3x
Term: 24 months with 4 disbursements
Honeycomb success fee: 6%
How it works
Customer buys a loyalty bond
Your fans and the Honeycomb network of local investors will buy loyalty bonds to your business on our platform.
They earn 1.3x in gift cards
If a customer buys a $100 loyalty bond, they'll receive $130 in gift cards, divided into 4 equal parts across the next 24 months.
They'll come to shop and play
Your loyal customers will come to your business at least 4 times in the future to spend their matured gift cards (and more!).
How do loyalty bonds work?
Think of a loyalty bond as a “maturing” gift card. A customer can purchase a bond to your business through our crowdfunding platform now, and earn 1.3x that dollar value in gift cards over the course of two years. So six months from now, when the first portion of the bond is “mature”, a gift card will be issued to the customer to spend at your business.
What does the loyalty bond campaign look like?
Like our traditional debt campaigns, business owners will engage their best customers and community through the Honeycomb crowdfunding platform. Combined with our robust network of users and our team’s expertise in marketing and community engagement, a loyalty bond campaign help secure the long term financial health of your small business.
How will the bonds be fulfilled?
Gift cards will be delivered via emailed redemption codes, depending on the Point of Sale of the business. Physical printed certificates can also be provided by Honeycomb for a small fee.
How much can my customers buy in loyalty bonds?
The minimum loyalty bond in your business that a customer can buy is $50, and the maximum is capped at $2,000 in a single transaction.
Is this a loan?
No, Honeycomb loyalty bonds are gift cards that mature (typically over 2 years). Bond buyers receive the gift cards periodically (typically every 6 months) to spend as customers at your business. Honeycomb does not review the financials or offer credit to businesses in the loyalty bonds program.
Where do I buy loyalty bonds?
You can learn more about buying loyalty bonds here.
Guaranteed response in less than 24 hours